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A superdrug report found that 70% of black and asian women feel high street doesn’t cater for their beauty needs. Black women spend six times more on beauty skincare products  than their Caucasian counterparts The total value of the skincare industry in December 2019 was estimated 2.16 billion The black beauty industry is worth 88 million Aproximately 8.46 million women use face and body creams more than once a day. All skin types have different needs, which is why we created a skincare line that aims to hydrate, replenish and nourish the skin. We use active organic plant based ingredients...