A superdrug report found that 70% of black and asian women feel high street doesn’t cater for their beauty needs.
Black women spend six times more on beauty skincare products than their Caucasian counterparts
The total value of the skincare industry in December 2019 was estimated 2.16 billion
The black beauty industry is worth 88 million
Aproximately 8.46 million women use face and body creams more than once a day.
All skin types have different needs, which is why we created a skincare line that aims to hydrate, replenish and nourish the skin.
We use active organic plant based ingredients that will improve and restore your skin the natural way.